Fire Huo

Learn how Baidu ensures the authenticity and trustworthiness of the search results it provides.

Learn 8 tips on how to reduce the cost-per-click of your pay-per-click search marketing on Baidu.

Here, we look at the importance of using short-tail and long-tail keywords in your Baidu PPC strategy.

Here, we look at which search engines dominate the search market in China today.

This article discusses how to protect your brand on Baidu PPC.

We’ve put together a short glossary for you of the 4 most common Baidu Ads terms.

Here, we breakdown the costs of advertising your business through Baidu PPC

Baidu PPC is a high ROI service. Here, we discuss the opportunities and growth that Baidu PPC can provide for your business.

Baidu is the biggest search engine in China with 76% of the local search market. We discuss 10 features of Baidu ads to help you target a Chinese audience.