Learn 8 tips on how to reduce the cost-per-click of your pay-per-click search marketing on Baidu.
Here, we look at the importance of using short-tail and long-tail keywords in your Baidu PPC strategy.
Here, we look at which search engines dominate the search market in China today.
Learn about the good, the bad, and the future of ad blocking.
This article discusses Naver Search Ad API to help digital markets automate their processes for Naver PPC.
This article discusses how to protect your brand on Baidu PPC.
We’ve put together a short glossary for you of the 4 most common Baidu Ads terms.
Here, we breakdown the costs of advertising your business through Baidu PPC
Here, we discuss Google's launch of target impression share bidding and how it affects your reach.
Baidu PPC is a high ROI service. Here, we discuss the opportunities and growth that Baidu PPC can provide for your business.
Google Ads is rolling out 4 new position metrics to help you better understand ad placements.
Baidu is the biggest search engine in China with 76% of the local search market. We discuss 10 features of Baidu ads to help you target a Chinese audience.