Alibaba Launches Alitrip

Alibaba announced the launch of a new travel brand “Alitrip” which replaces Taobao Travel, previously under the company’s Taobao Marketplace. The web address of Taobao Travel now automatically redirects to the new brand’s website at In the announcement, the company expressed the desire to build up Alitrip and transform it into a leading platform…



Mobile Milestone for Baidu

Baidu released Q3 earnings report at the end of October and revealed that the company’s websites are getting more traffic from mobile devices than from desktop computers. This is based on the calculations of average daily mobile traffic versus the average daily PC traffic, and includes total traffic; not just search traffic. It comes as…



Baidu Launches O2O Solution with Search Implications

Baidu launched a new service called “Baidu Connect” (直达号) at the Baidu Technology Information Conference 2014 in September. The service is targeted at retailers to provide more streamlined online-to-offline (O2O) experience to mobile users. While the service is largely billed as an O2O solution to compete with Tencent’s WeChat, it has several implications to search…