Google announced its implementation of a knowledge graph for on 9 April.This is not a new update for many Google users, however, the previous SERP was similar to local search engines, and therefore this new function will help distinguish it from other Korean search engines.

There will be three different types of knowledge graph for the Korean version of Google: live, image, and knowledge.

The live graph will answer instant questions such as the weather or simple calculations (see image below).


Image and knowledge will show images on the top of the SERP, and all important facts regarding the searched keyword will be located to the right (see image below).


Despite the fact that this development isn’t strictly exclusive, Google currently holds less than 5% of the Korean market search engine share. Therefore any efforts to diversify itself from the competition may aid the international search giant in building a solid user base in Korea.