Paid Search - Chinese SEM

With a unique set of search engine players, including Baidu, Sogou, Google, Soso, and Bing, it can be complicated to navigate the whole other world that is China PPC.

The Egg has experience and local expertise to help you get the most out of your PPC budget:

Specialists in Chinese Search - Given the dynamic, rapidly changing environment of Chinese paid search, you need an agency dedicated staying on top of happenings within the Chinese SEM environment.

Expert Chinese Copywriters - China is a huge market with a great deal of regional diversity. What’s the most effective keyword or ad copy that will reach audiences in Shanghai? Is it the same as Beijing or Guangzhou? The Egg’s team of Chinese copywriters have expertise in the different colloquialisms used in the various cities in China.

We Speak Baidu – While on the surface looking deceptively similar to Google, Baidu PPC can be quite different than other global players. Our team of Chinese PPC / SEO specialists maintains a firm understanding of Baidu PPC, and how best to use their SEM platforms to optimize your advertising budget.

The Whole Picture – Going beyond just Baidu, The Egg understands the complete search environment in China, and can identify potential opportunities that may exist in more niche areas of the market.

If you are looking to conduct a PPC Campaign in China please Contact us or call for a free consultation at (+852) 3420-0460.