We’ve put together a short glossary for you of the 4 most common Baidu Ads terms.
Here, we breakdown the costs of advertising your business through Baidu PPC
Here, we discuss Google's launch of target impression share bidding and how it affects your reach.
Baidu PPC is a high ROI service. Here, we discuss the opportunities and growth that Baidu PPC can provide for your business.
Google Ads is rolling out 4 new position metrics to help you better understand ad placements.
Baidu is the biggest search engine in China with 76% of the local search market. We discuss 10 features of Baidu ads to help you target a Chinese audience.
Optimize your SEM landing page for Japan by following some of our best practices, and improve your overall performance on Google and Yahoo! ads.
Baidu is a Chinese search engine with around 60% market share and 0.6 million alliance websites in China. It connects businesses with billions of people, allowing advertisers to reach a huge base of potential customers and increase brand influence at a relatively low cost.
Learn the latest on Google's ad strength indicator and reporting for responsive search ads.
If you’re looking to do paid search advertisement in Japan, Google AdWords, and Yahoo! Promotional Ads may be effective channels to drive traffic to your website. Since Google and Yahoo! Japan have approximately 10 billion pageviews combined (according to 2012 finding), there are plenty of opportunities for all types of products and services that you provide.
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WeChat Expands Advertising Capabilities and Inventory This year, WeChat expanded the platform’s advertising capabilities and…